Lexar

Lexar is a well-known brand that designs and manufactures digital storage products and accessories including SD and microSD memory cards, CompactFlash, USB flash drives, card readers, and solid-state drives (SSDs). The brand is focused on performance-oriented storage for photographers, videographers, content creators, and general consumers who need reliable removable and solid-state storage solutions. Lexar-branded devices are commonly used in consumer and professional imaging workflows as well as general-purpose data transfer and backup.

Historically the Lexar brand has gone through several ownership changes; it has been associated with major memory-industry companies and is currently operated under Longsys (a memory product manufacturer). Lexar also publishes supporting utilities and firmware for some products — for example Image Rescue (a file-recovery tool), DataShield (encryption/password-protection utility), and RGB/lighting control apps for certain product lines — and maintains...