Real-world computing data for better products

Access aggregated, anonymized insights from millions of computer users worldwide to inform product design, understand market trends, and validate research hypotheses.

What makes WhatPulse data unique

Since 2003, WhatPulse has tracked billions of keystrokes, clicks, and gigabytes of bandwidth from users worldwide. Unlike surveys or small-scale studies, our data represents real-world computing behavior captured passively and continuously. All data provided to third parties is fully anonymized and aggregated - we never link individual user activity to any data sold or shared.

Real-world use cases

Keyboard hardware design

Challenge

A keyboard hardware design company wanted to optimize key placement and size for their next ergonomic keyboard model. Traditional user testing with small focus groups (10-20 people) didn't provide statistically significant data about real-world typing patterns.

Solution

WhatPulse provided anonymized keyboard heat map data aggregated from over 50,000 users across different professions (developers, writers, gamers, office workers). The dataset included key press frequency distribution, common key combinations, and usage pattern differences between user types.

Outcome

  • Enlarged frequently-used keys (Enter, Backspace, Space) by 15%
  • Relocated modifier keys based on actual usage patterns
  • Created profession-specific layouts optimized for developers vs. writers
  • Validated ergonomic hypotheses with real-world data

Application usage intelligence

Challenge

A productivity software vendor wanted to understand how their application is actually used in the wild - how much time users spend in the app, when during the day it's most active, and how it compares to competitor adoption.

Solution

WhatPulse provided anonymized, aggregated usage statistics including average session duration, time-of-day usage patterns, week vs. weekend usage differences, geographic distribution, and comparison metrics vs. similar application categories.

Key insights discovered

  • Peak usage occurred 2-4 PM (not morning as assumed)
  • Average session time was 47 minutes (shorter than expected)
  • 68% of usage came from Windows users vs. 32% macOS
  • 12% market share in the productivity tools category

Mouse and input device market research

Challenge

A peripheral manufacturer wanted to understand market trends for gaming mice vs. productivity mice - which features matter, what behaviors differentiate user types, and how the market is shifting.

Solution

WhatPulse provided aggregated hardware analytics including mouse manufacturer market share trends, model popularity rankings, average mouse distance traveled, click patterns by mouse type, and multi-device usage data.

Market insights

  • Gaming mice represented 34% of tracked devices (up from 28% prior year)
  • Gamers averaged 2.3 miles/day mouse distance vs. 0.8 miles for office users
  • Left-click to right-click ratio: 4:1 for productivity, 2:1 for gaming
  • 23% of users switch between mouse and trackpad during sessions

Ergonomics and health research

Challenge

An ergonomics research institute studying repetitive strain injury (RSI) risk factors needed real-world data about typing and mouse usage patterns across different professions and work environments.

Solution

WhatPulse provided anonymized, aggregated data including daily keystroke and click counts segmented by user type, typing intensity patterns, mouse usage duration, hourly break patterns, and correlations between session length and input frequency.

Research findings

  • Software developers averaged 8,200 keystrokes/day with high burst intensity
  • Customer service reps averaged 12,400 keystrokes/day but steadier pace
  • Users taking regular breaks (every 45-60 min) showed lower intensity spikes
  • Mouse-heavy users had 3x movement distance vs. keyboard-heavy users

Operating system and platform analytics

Challenge

An open-source operating system project wanted to understand adoption rates, version migration patterns, and how their OS is used compared to commercial alternatives.

Solution

WhatPulse provided aggregated OS analytics including operating system market share, version adoption curves, Linux distribution popularity rankings, geographic distribution, and hardware configurations by OS type.

Adoption insights

  • Their distribution had 2.3% share among Linux users (ranked #7)
  • Adoption strongest in Europe (4.1%) vs. North America (1.8%)
  • Users averaged higher technical proficiency (more development tools)
  • Migration from previous version took 8 months to hit 50% adoption

Privacy is fundamental

Here's our unwavering commitment to protecting user privacy:

Never personalized

No individual user data is ever sold or shared

Aggregated only

Data combined across thousands or millions of users

No keystroke content

We track counts, never what was typed

Opt-in community

Users choose to participate in WhatPulse

GDPR compliant

Full compliance with EU data protection regulations

Transparent usage

Clear privacy policy about aggregated data use

Example: If you request "keyboard heat map data," you receive aggregated key press frequencies across 10,000+ anonymized users - never data from any specific individual.

What data is available?

Application usage analytics

  • Aggregated time spent in specific applications
  • Application adoption rates and retention patterns
  • Cross-application workflow insights
  • Platform-specific usage differences

Input device analytics

  • Keyboard heat maps showing key frequency distribution
  • Mouse movement patterns and click distribution
  • Scroll behavior and navigation patterns
  • Typing speed and intensity metrics

Hardware market intelligence

  • Keyboard and mouse manufacturer market share
  • Monitor resolution and multi-display configurations
  • Operating system and processor distribution
  • Hardware adoption trend analysis

Network behavior patterns

  • Bandwidth usage by application category
  • Upload/download ratio trends
  • Geographic distribution of network activity
  • Time-of-day usage patterns

Who benefits from WhatPulse data?

Hardware manufacturers

Validate design decisions with real-world usage data and understand market share trends.

Software vendors

Measure actual application adoption and usage patterns. Benchmark against competitors.

Market research firms

Access authentic computing behavior data for trend analysis and forecasting.

Ergonomics researchers

Study repetitive strain patterns and validate intervention strategies with real data.

Academic institutions

Conduct human-computer interaction research with large-scale behavioral datasets.

Gaming & esports

Understand gaming hardware trends and input behavior patterns for competitive play.

Interested in accessing WhatPulse data insights?

Pricing varies based on data scope, delivery frequency, custom analysis needs, and whether it's for commercial or academic/research use.

Contact our data partnerships team to discuss your specific needs and get a custom quote.

Global reach

Data from users across 190+ countries

Fresh data

Updated as frequently as 24-48 hours

Historical trends

Data available going back years